Built on one belief: specialists win.
CueSend exists because most e-commerce brands are handing their most profitable channel to agencies that treat it as a side dish.
Why we only do email.
Walk into most marketing agencies and email is the intern's job. The strategy deck leads with paid social, the retainer is padded with "brand work", and the channel with the highest return in e-commerce — around £42 back for every £1 spent — gets a templated newsletter once a month.
CueSend was founded by Max to be the opposite of that. One platform — Klaviyo. One type of client — e-commerce brands. One job — turning the list you've already paid to build into reliable, repeatable revenue.
Because CueSend is founder-led and deliberately small, the person who audits your account is the person who writes your flows and reads your numbers. When you email us, Max replies. Nothing is lost in a handover to a delivery team, and nothing ships that we wouldn't send to our own list.
We're building this agency in public — you can watch the work happen on Instagram — and we'd rather earn your trust with a free audit than a slick sales call.
Four words we hold ourselves to.
They're on every brief we write and every report we send. If we ever fall short of them, tell us.
Direct
We tell you what's working, what isn't, and what we'd do about it — in plain English, even when it's not what you want to hear.
Confident
We specialise narrowly so we can stand behind our recommendations. If we don't think email will move the needle for you yet, we'll say so.
Warm
Email is a conversation with your customers, not a broadcast at them. We write like humans, because your customers are humans.
Results-led
Open rates are a means, not an end. We measure ourselves on revenue per subscriber — the number that shows up in your bank account.
A good fit, honestly defined.
We're a strong fit if…
- You run an e-commerce brand with consistent orders and a growing list
- You're on Klaviyo, or open to moving to it
- You want a senior specialist, not a big-agency account team
- You care about revenue, not vanity metrics
We're probably not, if…
- You're pre-launch with no list and no traffic yet
- You want one agency to do email, ads, SEO and socials
- You're looking for the cheapest possible option
Find out what your email list is leaving on the table.
Get a free, no-obligation audit of your Klaviyo account — 20+ checkpoints across flows, campaigns, deliverability and list growth, with a prioritised list of fixes and what each one is worth.